AI Insights · Timothy · October 2023
Top 5 Virtual Fitness Programs on iOS in Norway: Q3 2023
Discover the performance trends of the top 5 virtual fitness apps on iOS in Norway during Q3 2023, including key insights on downloads, revenue, and active users.
During the third quarter of 2023, the top 5 virtual fitness programs on iOS in Norway showed varied performance trends in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides an insightful look into these apps' market dynamics.
Strava: Run, Bike, Hike experienced notable fluctuations in revenue, peaking at approximately $87K in the week of July 24. Downloads showed a slight upward trend, starting at around 2K in late June and reaching about 2.5K in mid-September. Active users maintained a steady increase, starting at around 30.9K and peaking at approximately 33.5K in mid-August.
Fitbit: Health & Fitness saw a significant variation in weekly revenue, with a high of about $22K in late June and a low around $8.4K in early September. Downloads remained relatively stable, with a slight dip from 435 in late June to 346 by the end of September. Active users exhibited minor fluctuations, starting at around 14.1K and ending the quarter at approximately 13.4K.
Zwift: Ride and Run had a steady revenue performance, with a peak of around $9.4K in the last week of September. Downloads varied slightly, with a noticeable increase from 47 in late June to 119 in mid-September. Active users consistently hovered around 600-700 throughout the quarter.
AllTrails: Hike, Bike & Run showed a downward trend in revenue, dropping from around $5.8K in mid-July to about $1.8K in early September. Downloads decreased from 2K in early July to about 844 by the end of September. Active users followed a similar trend, peaking at approximately 3.4K in mid-July and declining to around 2K by the end of the quarter.
Sweat: Fitness App For Women had relatively stable revenue, peaking at about $3.3K in early August. Downloads were minimal, with a slight increase from 56 in late June to just 7 by the end of September. Active users also showed a declining trend, starting at 162 in late June and ending at 90 by the end of the quarter.
For more detailed insights and data on virtual fitness programs, visit Sensor Tower.
